ILIYAS PATEL
Digital Analytics and Marketing Consultant
I am a Subject Matter Expert in Technical SEO and Digital Analytics. I provide web and app analytics solutions using GA4, Firebase, GTM, BigQuery, and Looker. I have an MBA in Web Analytics and more than 15 years of experience in SEO and digital analytics, working with various platforms, tools, and languages to optimize the performance and profitability of online and mobile channels. I have provided successful SEO results for many industries with long term results.
WHAT I DO & HOW I DO IT
Technical SEO
- Technical SEO
- Javascript SEO
- Rendering SEO
- Crawl Budgets Optimization
- Core Web Vitals
- Angular SEO
- Website Architecture
- On Page SEO
- Internal Linking
- EEAT SEO
- Structured Data
- Organic Traffic Drop
- Google Search Console Audit
- Core Update
- Traffic Loss
- Google Penalty
- Link Audit
Digital Analytics
✦ Platforms and technologies ✦
- Google Analytics 4 (GA4)
- Universal Analytics ( UA )
- Google Tag Manager ( GTM )
- Server-Side GTM
- Google Data Studio ( GDS ) with custom connectors
- Firebase
- Google BigQuery ( GBQ )
- Google Cloud Platform
- Measurement Protocol
- Meta Conversion API
- (Facebook Conversation API) ( CAPI )
- Meta Pixel ( Facebook Pixel )
- Google Marketing Platform 360
- Google Ads
- Meta Ads (Facebook Ads)
Product Technologies
- Shopify
- Wordpress
- WooCommerce
- Magento
- Drupal
- IOS Apps
- Android Apps
- React
- Laravel
- GoHighLevel
- Angular and others.
Problems Solving
- Google Analytics / Google Tag Manager audit, troubleshooting and implementation.
- Marketing Dashboard creation and maintenance (GDS or web-based).
- Cookie Consent Setup and Privacy Identifying Information hashing (GDPR / CCPA compliance).
- Data analysis and Attribution Modelling.
- Google BigQuery data warehousing.
- Tracking Infrastructure plan and documentation.
- Cross-domain tracking.
- Google Ads and Bing conversion tracking.
- Iframe-tracking.
- Enhanced eCommerce Implementation.
- Meta ( Facebook ) Conversion API setup
- Cookie-less tracking setup via Google Consent Mode
Business Intelligence, AI, ML and Digital Analytics
- Power BI
- BigQuery - SQL
- Python
- Advanced Excel
- Report Automation and Data Insights
- Prompt Engineering and Design for Analytics and Digital Marketing
Technical Audit and Tools
- Google Search Console
- Google Analytics
- Ahrefs
- SEMrush
- Screaming Frog
- Bing Webmaster Tools
- Google My Business
- Looker Studio